How can a small local business with no marketing budget use...

Processes

Good marketing is doing this well.

Place

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Utilising social media means allocating resources to that endeavour - so you must have a budget of some sort.

as well as uncontrollable factors (Politics, Economics. Social-cultural issues, Legal & compliance requirements, Technology, Ecology, Ethics, and Demographics.

If you are in business, you ARE “marketing”. If you don't have a PROMOTION budget, you are marketing badly.

Is Donald Trump's very public crusade against the so-called "woke" and illegal immigration an asset or liability to the popularity of right-wing parties in Europe?

Product

Perception

People

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Price

AND Promotion> (Advertising, PR, Personal Selling and Sales Promotion - Digital or analogue)

Marketing is balancing and organising all the factors that create an exchange between buyer and seller, including:

We were all expecting an Iran / Israel / Trump the " Axis of Bullshit " war show as an " October Surprise", we all know they're colluding to try & help Trump win, are we smart enough to ignore their BS and vote blue?

How can a small local business with no marketing budget use social media to attract more customers?

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